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LAD Tips to Plan an Effective Creative Brand Marketing™ Strategy

Is your advertising delivering the results you want? If not, it might be time to take a fresh look at your marketing plan. Many retailers advertise out of habit without truly evaluating their strategy. The best advice is to constantly evaluate the effectiveness of your advertising, search for new market opportunities and vehicles, and make sure your message is clear and consistent. If you’re unhappy with your advertising, lack the time to develop a branding campaign, or want to look at what you’re doing through fresh experienced eyes, an Agency can help.
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Mappins Jewellers- Classic Holidays Campaign

established in 1935, is a part of Zale Canada, which is a division of Zale Corporation, North America’s largest jewelry retailer. It currently operates 37 stores throughout Canada

Lisa Adelle Design has been the agency of record for Mappins Jewellers since 2001. The marketing vision for Mappins, going into the very important fall and holiday season, was to re-launch the brand with a more upscale design to compliment its new, higher quality product line. The goal of Zale Canada was to create a delineation for Mappins Jewellers from its larger, more moderate affiliate, Peoples Jewellers of Canada.
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INC. Magazine October Issue Special Article – I Remember the Face

Lisa Adelle Design has been featured in a special article in the “Hands On” section of the magazines October Issue. The article is titled “I Remember the Face” by Ilan Mochari. The article goes on to explain how the uniqueness of the Lisa Adelle Design business card helps “create a brand identity” because the flip side of every employee’s card displays his or her black & white photo. Per Lisa Adelle Wright, the companies President and CEO…”It presents the feel of being a relationship-driven business”. Wright says new contacts “remember who you are by the photo, as opposed to your card blending with all the others they collect”.

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Dallas Business Journal – Article from bizjournal.com – Breaking News

The Dallas Business Journal – Online Edition announces “Nine Metroplex Companies Among 500 Fastest – Growing Private Firms”. The INC. 500 annual list includes advertising firm Lisa Adelle Design of Dallas ranked at #357 for 2001. This is the second consecutive year that Lisa Adelle Design has received this great honor. Lisa Adelle Design ranked #147 for the year 2000.

Lisa Adelle Design Presents Online Approval System (OAS)

This cutting edge technology is our solution to the fast paced, time sensitive approval process in advertising. The OAS is a highly secure system designed in a user-friendly format to make approvals quick and easy.

From concept through final rounds of Digital Layouts, Mechanicals and Colour proofing, Lisa Adelle Design allows you to review and approve your advertising projects at your convenience online from anywhere around the world.

The OAS allows global 24/7/365 access to the Lisa Adelle Design Extranet. This offers the most effective and efficient means of streamlining the interaction and feedback on advertising projects as they progress through the stages of the critical approval process.