Is your advertising delivering the results you want? If not, it might be time to take a fresh look at your marketing plan. Many retailers advertise out of habit without truly evaluating their strategy. The best advice is to constantly evaluate the effectiveness of your advertising, search for new market opportunities and vehicles, and make sure your message is clear and consistent. If you’re unhappy with your advertising, lack the time to develop a branding campaign, or want to look at what you’re doing through fresh experienced eyes, an Agency can help.
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Author: Master Admin
Bailey Banks & Biddle: ROP Campaign
Bailey Banks & Biddle Jewelers – established in 1832, is a division of Zale Corporation, North America’s largest jewelry retailer. It currently operates 125 stores in the United States and Puerto Rico.
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Mappins Jewellers- Classic Holidays Campaign
established in 1935, is a part of Zale Canada, which is a division of Zale Corporation, North America’s largest jewelry retailer. It currently operates 37 stores throughout Canada
Lisa Adelle Design has been the agency of record for Mappins Jewellers since 2001. The marketing vision for Mappins, going into the very important fall and holiday season, was to re-launch the brand with a more upscale design to compliment its new, higher quality product line. The goal of Zale Canada was to create a delineation for Mappins Jewellers from its larger, more moderate affiliate, Peoples Jewellers of Canada.
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Gemological Institute of America (GIA)
Lisa Adelle Design, Inc. proudly supports the Gemological Institute of America (GIA).
As a result of continued financial support of the GIA, Lisa Adelle Design will be featured in an upcoming issue of “The Loupe – GIA World News” as an acknowledged member of this years listing of the Annual Honor Roll of Donors.
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Building An Awesome Organization
We extend a special thank you to Norman Brinker, founder of Brinker International, for an inspirational visit and for sharing his vision and values on building an organization.
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INC. Magazine Special Issue – The 20th Annual INC. 500
Lisa Adelle Design has been ranked #357 on the 2001 INC. 500 list of America’s Fastest Growing Privately Held Companies. This marks the second consecutive year that Lisa Adelle Design has received this prestigious award. Lisa Adelle Design ranked #147 on the 2000 INC. 500 list.
INC. Magazine October Issue Special Article – I Remember the Face
Lisa Adelle Design has been featured in a special article in the “Hands On” section of the magazines October Issue. The article is titled “I Remember the Face” by Ilan Mochari. The article goes on to explain how the uniqueness of the Lisa Adelle Design business card helps “create a brand identity” because the flip side of every employee’s card displays his or her black & white photo. Per Lisa Adelle Wright, the companies President and CEO…”It presents the feel of being a relationship-driven business”. Wright says new contacts “remember who you are by the photo, as opposed to your card blending with all the others they collect”.
Dallas Business Journal – Article from bizjournal.com – Breaking News
The Dallas Business Journal – Online Edition announces “Nine Metroplex Companies Among 500 Fastest – Growing Private Firms”. The INC. 500 annual list includes advertising firm Lisa Adelle Design of Dallas ranked at #357 for 2001. This is the second consecutive year that Lisa Adelle Design has received this great honor. Lisa Adelle Design ranked #147 for the year 2000.
Lisa Adelle Design Presents Online Approval System (OAS)
This cutting edge technology is our solution to the fast paced, time sensitive approval process in advertising. The OAS is a highly secure system designed in a user-friendly format to make approvals quick and easy.
From concept through final rounds of Digital Layouts, Mechanicals and Colour proofing, Lisa Adelle Design allows you to review and approve your advertising projects at your convenience online from anywhere around the world.
The OAS allows global 24/7/365 access to the Lisa Adelle Design Extranet. This offers the most effective and efficient means of streamlining the interaction and feedback on advertising projects as they progress through the stages of the critical approval process.
Dallas 100 Awarded to Lisa Adelle Design
Lisa Adelle Design has been ranked #26 in the DALLAS 100. Each year the SMU Cox School of Business hosts the DALLAS 100, which honors the area’s 100 fastest growing privately held companies. This award represents the outstanding businesses in DFW by the Caruth Institute of Owner-Managed Business at SMU.